Which loyalty group and colour section are you in?
I can't see a £250 difference but the ubers loyalty tier is £270 estimated in the blue section. It's been a 13.8% increase for adults and 18.2% increase for over 65 so have you paid the correct price and also comparing the correct prices and not an incorrect price due to the club's mistakes?
If it's the 2023'er loyalty tier then the percentage increase is even higher. It's 19% for adults and over 30% for over 65s. The glory supporters are around 4% across the board but the over 65s are only £130 to £160 less which is around 20-24% once prices will be realigned. Last season for over 65 in blue section, it was £330 for EB renewal but for glory supporters it was £480 as it went up £150 or 45%. It was a 25% increase in the other 2 section, yellow and red.
It's clear that since 2023/24 that the club would prefer more adults in the East & West stand paying the higher prices with the concessions in the 2 ends, North & South.
Again, which loyalty group and colour section are you in?
I don't follow as there's nowhere in the 3 loyalty tiers that an adult is £110 more that an over 65 + U18 price. It's £10 in the uber tier, £90 in the 2023'ers and £10 cheaper for new ST holders. Again, are you comparing incorrect prices?
As a percentage increase, the OAP and U18 are similar yellow section but higher in the blue and red sections. As above, the club is increasing prices in certain areas of the ground for those on concession prices.