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New shirt thread/Elvis link (no shirts yet)


Yeah, I want to keep it positive but it sounds a bit tacky to me. Textbook cross-promotion so you can see the thinking from a business perspective.

A line of limited edition merchandise would be great marketing. A shirt for the whole season, a bit much imo.

Think it's fine as the 3rd shirt - especially if the Elvis nods are subtle enough.

Always admired Coventry's Hummel shirt inspired by The Specials;

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My local club in Dublin, Bohemians FC, does a good line in band tie-ins too, they're a tiny club but they sell decent numbers of shirts globally.

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Probably SEB but on the theme of the Elvis kit, when did we first start singing Wise Men Say?

I remember 95/96 promotion parade it was sung, but how far back does it go?
Google AI Overview reckons the 70s:

Sunderland fans started singing Elvis Presley’s "Can't Help Falling in Love" (often referred to as "Wise Men Say") in the 1970s, with the tradition solidifying immediately after Elvis died in August 1977. [ , , ]
The anthem has its roots in two key 1970s moments: []
  • The 1973 FA Cup Final: The song was played over the Wembley Stadium speakers before kickoff as the underdog Sunderland squad prepared to face Leeds United. Sunderland's shock 1-0 victory permanently associated the song with the club's luckiest and most glorious modern era. []
  • August 1977: Following Elvis Presley's death, traveling supporters began singing the song as a tribute to the King of Rock and Roll. It was first prominently sung by an estimated 10,000 Sunderland fans away at Hull City in the first game of the season just days after his passing. [, , , ]
Today, it remains a beloved club anthem, famously belted out by supporters before kick-off at the Stadium of Light. [, ]
 
Lovely kit agreed, the material was a disgrace mind :lol: couldn't wear it without a tshirt underneath.
definitely agree. Like it was made of horsehair, dipped in old vaux slops then rolled in shotblast grit. Lovely looking shirt, joggers nipple when you wore it for more than 50 paces though
 
A pink Elvis shirt sounds terrible.
It doesn’t like sounds class, I loved that 2014? Third shot was it purple and pink? I’m colour blind as fuck but sure it had pink in it one of my favs. The connection with elvis is an easy one and having a real collab could be fantastic.
 
It doesn’t like sounds class, I loved that 2014? Third shot was it purple and pink? I’m colour blind as fuck but sure it had pink in it one of my favs. The connection with elvis is an easy one and having a real collab could be fantastic.

Personally I thought that kit was lifting.

Not opposed to a pink kit but it's one of those colours that's really easy to look appalling if the design isn't spot on. A predominantly black kit with pink detail would be the best way to go.
 
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For those who haven’t seen the club email/advertising at the match
It doesn’t like sounds class, I loved that 2014? Third shot was it purple and pink? I’m colour blind as fuck but sure it had pink in it one of my favs. The connection with elvis is an easy one and having a real collab could be fantastic.
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Massive Elvis fan here.

Can't wait. I think it's going to be one for the ages, and one that a lot of people outside of Sunderland take notice of, really clever marketing, and think this could be a tough one to get ahold of.
 
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