Did you just say sack Davison?1. Get out of any exclusivity deals which prevent merchandise sales by third parties (meaning the multiples and local independents)
2.Appoint a retail professional who understands merchandising, display and control of buying (mainly orders and delivery schedules)
3. Appoint someone reporting to 2 who understands e-commerce
4. Get clauses in supplier contracts penalising short/late deliveries
5. Relocate the shop to BCH and merge with the ticket office. It would be hard to find a worse location than the current one (although BCH is barely better)
6. Consider a city centre location (which would almost certainly have to be in the Bridges), subject to full forecasting models showing a clear cost-benefit.
i wouldn't consider multiple shops; our support is too dispersed for any location to carry sufficient weight of custom to make it worthwhile. Too many branches in too small an area results in suboptimal sales in all, effectively adding more cost than sales, and greatly increasing stockholdong costs. What many people don't realise is that overordering is a massive cost (hence getting the balance right); anything you can't sell basically has to be scrapped even though it's been paid for, Ideally, right now, we should have no stock pf 22/23 merchandise at all.