That wasn’t the case when they were not in the Premier League.He's a Hearts fan. He primarily reports on Newcastle because they're a Premier League club and he's told to do it by his employers.
I remember at the time he did a talk at a Uni and said Newcastle would always be the headline as ‘that’s how it is in the North East’.
It’s that’s his opinion then fair enough but he shouldn’t claim to be a north east reporter when doesn’t even report on Sunderland news half the time.