Membership scheme

[Jabberwocky]

Wait til you get this BS over there.

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Insane that mind. Billionaires exploiting local government and regular fans and the people just take it.

When a franchise moves thousands of miles away, are the locals just happy to have a big league team and instantly start supporting them and do the original fans stick with them or look for another team? It's such a weird concept to me that a team isn't intrenched geographically or culturally and people are willing to support what is basically a corporate entity with some branding.

 

[Hawkings Boots]

The only membership scheme I vaguely have any knowledge of is the Man City one.

Its £35 to have access to tickets but that does get you tickets for u21 games (which I know we give to STH but you wouldn't need a membership if you have a ST anyway), £15 to spend in the shop, 10% off in the shop and discount on womens tickets

You also get £5 off each match ticket you buy and various other discounts

In my opinion if we go down this route it needs to be something like this. If you buy a couple of tickets, a kit and some other bits in the shop its a net zero cost

 

[tunstallhill]

The only membership scheme I vaguely have any knowledge of is the Man City one.

Its £35 to have access to tickets but that does get you tickets for u21 games (which I know we give to STH but you wouldn't need a membership if you have a ST anyway), £15 to spend in the shop, 10% off in the shop and discount on womens tickets

You also get £5 off each match ticket you buy and various other discounts

In my opinion if we go down this route it needs to be something like this. If you buy a couple of tickets, a kit and some other bits in the shop its a net zero cost

That seems like decent value.

 

[SAFC2012]

All the membership schemes I've looked at require everyone to be a paid up member to receive, for example, a match ticket that a season ticket holder wants to forward to a mate for a particular game.

At the moment if you can't go to a game (in the majority of instances i.e. where no purchase history is required) you have 2 options, option A to forward your ticket on to family / friend at no additional cost providing they're in the same age bracket = no benefit to the club or option B to put your ticket up for resale where the club makes the difference between the credit refund they apply to the season ticket holders account and the adult price that the resale is bought at. Option B is very beneficial to the club financially if an under 18 puts their ticket up for resale as the club make £20-£30 depending on the location in the ground.

 

[Zweiguys]

Insane that mind. Billionaires exploiting local government and regular fans and the people just take it.

When a franchise moves thousands of miles away, are the locals just happy to have a big league team and instantly start supporting them and do the original fans stick with them or look for another team? It's such a weird concept to me that a team isn't intrenched geographically or culturally and people are willing to support what is basically a corporate entity with some branding.

As a league, the NFL isn’t really that old. It grew with TV in general and cable tv in particular. In its growing years there were also cities growing and those cities wanted a team and the NFL obliged. Example - Tampa and Jacksonville in FL, Carolina,
“There’s a sucker born every minute.” PT Barnum

 

[Mackemansj1]

A badly run club is a badly run club. No matter the coin. The point is clubs with most revenue in the main do better than clubs with a lower income. It’s that simple.

Who’s talking about f***ing over fans like? It’s a membership. Plenty of clubs have them. We’ve even had them.

It’s how it starts we’ve already seen if you follow threads and social media the ticket office being I’ll be kind less than helpful. I actually don’t mind a membership scheme I had a gold card as a kid, I couldn’t afford a season ticket and only went to home games I could afford with my paper round money but loved looking at the gold card. We need to make sure a scheme like this doesn’t lock ticket access behind a paywall etc and offer some tangible benefits to people or it’s just a cash grab.

Every premier league club has a very decent starting point income wise, it puts even those finishing in the bottom half above majority of clubs in Europe. It’s how a club is run that will determine what happens at the end of the day not milking fans dry. Like I said it’s a balance we need to be careful to strike between growing the incomes naturally and smartly and just straight up milking fans. Chasing the tourist fan is a dangerous game too many clubs are trying to attract they may spend more than you “legacy” fan as they like to call us but they’ll soon be happy to fuck off when the hype goes or be a one and done.

 

[Blyth]

It’s how it starts we’ve already seen if you follow threads and social media the ticket office being I’ll be kind less than helpful. I actually don’t mind a membership scheme I had a gold card as a kid, I couldn’t afford a season ticket and only went to home games I could afford with my paper round money but loved looking at the gold card. We need to make sure a scheme like this doesn’t lock ticket access behind a paywall etc and offer some tangible benefits to people or it’s just a cash grab.

Every premier league club has a very decent starting point income wise, it puts even those finishing in the bottom half above majority of clubs in Europe. It’s how a club is run that will determine what happens at the end of the day not milking fans dry. Like I said it’s a balance we need to be careful to strike between growing the incomes naturally and smartly and just straight up milking fans. Chasing the tourist fan is a dangerous game too many clubs are trying to attract they may spend more than you “legacy” fan as they like to call us but they’ll soon be happy to fuck off when the hype goes or be a one and done.

I think that’s a balanced view

 

[ATTACK ATTACK ATTACK]

The only membership scheme I vaguely have any knowledge of is the Man City one.

Its £35 to have access to tickets but that does get you tickets for u21 games (which I know we give to STH but you wouldn't need a membership if you have a ST anyway), £15 to spend in the shop, 10% off in the shop and discount on womens tickets

You also get £5 off each match ticket you buy and various other discounts

In my opinion if we go down this route it needs to be something like this. If you buy a couple of tickets, a kit and some other bits in the shop its a net zero cost

I've no doubt you will get priority access to tickets with our membership. If not then the majority would just use the free version and it's sadly the way footy has gone at the top in the last decade due to the growth and demand.

It could also include exclusive access to media stuff before publicly available, draws to win merchandise is another. I posted this in another thread but will hoy it in here to show what the mags and Leeds offer.

The mags

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Leeds is even more expensive with a 2 tier priority access to ticket exchange and again no free version perks.

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It's sad we've got to do this but all other clubs do though how much will it bring in for us? Bear in mind that say 25,000 members paying £40 is an extra £1m, yet one place higher in the league is just over £3.7m or having 90,000 members.

 

[tunstallhill]

I've no doubt you will get priority access to tickets with our membership. If not then the majority would just use the free version and it's sadly the way footy has gone at the top in the last decade due to the growth and demand.

It could also include exclusive access to media stuff before publicly available, draws to win merchandise is another. I posted this in another thread but will hoy it in here to show what the mags and Leeds offer.

The mags

You must be logged on to see external links

Leeds is even more expensive with a 2 tier priority access to ticket exchange and again no free version perks.

You must be logged on to see external links

It's sad we've got to do this but all other clubs do though how much will it bring in for us? Bear in mind that say 25,000 members paying £40 is an extra £1m, yet one place higher in the league is just over £3.7m or having 90,000 members.

I can't see 25,000 people paying £40 just to have access to tickets like.

We only have about 10,000 tickets available each home game

 

[old supporter]

I can't see 25,000 people paying £40 just to have access to tickets like.

We only have about 10,000 tickets available each home game

By the time you take the corporate sponsors tickets players friends and family and away allocation you'll be lucky if there's 6000 tickets left for general sale

 

[ATTACK ATTACK ATTACK]

I can't see 25,000 people paying £40 just to have access to tickets like.

We only have about 10,000 tickets available each home game

That was just an example of how to make £1m as in that it doesn't exactly mean we can go out and sign another Diarra.

It's less than 10,000 normal tickets available for grabs as it's around 3,000 tickets isn't it, which is the minimum required? Though we sell more than 3,000 match day tickets as some are season ticket resales so it could be 4,000 in a game for example.

Those 4,000 won't all be the same people each and every game so the amount of unique people wanting tickets, either just for 1 game or as many as they can will be a few more. If I was to guess then I'd reckon it could be 10,000 to 20,000 but that's a wild guess but the club will have an idea of course given all tickets are allocated to people.

Whatever the number is, the club think it's worth the back lash for cashing in due to supply exceeding demand. That's assuming they will go down the route of having to be a paying member to get ticket priority access. Maybe it might be priority for general sale and if resale opens then that goes to free members also? Who knows

 

[Mowgli]

I can't see 25,000 people paying £40 just to have access to tickets like.

We only have about 10,000 tickets available each home game

Nowhere near 10k mind.

Club might think that people will pay for a membership to be first in line for tickets thats left.

 

[tunstallhill]

Nowhere near 10k mind.

Club might think that people will pay for a membership to be first in line for tickets thats left.

That was just an example of how to make £1m as in that it doesn't exactly mean we can go out and sign another Diarra.

It's less than 10,000 normal tickets available for grabs as it's around 3,000 tickets isn't it, which is the minimum required? Though we sell more than 3,000 match day tickets as some are season ticket resales so it could be 4,000 in a game for example.

Those 4,000 won't all be the same people each and every game so the amount of unique people wanting tickets, either just for 1 game or as many as they can will be a few more. If I was to guess then I'd reckon it could be 10,000 to 20,000 but that's a wild guess but the club will have an idea of course given all tickets are allocated to people.

Whatever the number is, the club think it's worth the back lash for cashing in due to supply exceeding demand. That's assuming they will go down the route of having to be a paying member to get ticket priority access. Maybe it might be priority for general sale and if resale opens then that goes to free members also? Who knows

Fair enough but every time I've bought tickets this year for my mates it's been pretty easy. Even the mags game. As long as you had a membership number valid and we're on the website when it told you to be, you could always get tickets

If no one bought the membership then everyone would still pretty much be at the front of the queue

 

[Mowgli]

Fair enough but every time I've bought tickets this year for my mates it's been pretty easy. Even the mags game. As long as you had a membership number valid and we're on the website when it told you to be, you could always get tickets

If no one bought the membership then everyone would still pretty much be at the front of the queue

I agree but people will buy it like. Even if not many, some definitely would. Only takes like 3% of our usually attendance and that 3k left is suddenly halved.

 

[tunstallhill]

I agree but people will buy it like. Even if not many, some definitely would. Only takes like 3% of our usually attendance and that 3k left is suddenly halved.

3% of our usual attendance is what , 1500 ?

People are talking about 25,000 buying it

It'll be interesting to see

I imagine that anyone buying one will probably be more inclined to buy more much tickets to justify the membership

 

[ATTACK ATTACK ATTACK]

3% of our usual attendance is what , 1500 ?

People are talking about 25,000 buying it

It'll be interesting to see

I imagine that anyone buying one will probably be more inclined to buy more much tickets to justify the membership

Which people are talking about 25,000 buying it because if it's me you didn't get the point of why I said that number.

I said it as an example to show how many it would take paying £40 to make just £1m which barely buys Diarra's left foot. Yet finishing 1 place higher in the league would be the same as 90,000 paying £40 so I said it's sad we've decided to go down the same route to milk fans desperate for match day tickets.

As there's probably about 4-5,000 tickets available per game that's why I guestimated there's possibly 10-20,000 unique fans who buy match day tickets as the 4-5,000 from the 1st game won't got to all 19 games.

One thing I've seen on the mags is that it's a ballot also, so it's not first come, first served. You enter the ballot and then you have a limited time to log in and buy the tickets. I saw someone on twitter ages ago when people were complaining about paying and barely getting tickets and someone mentioned they had more than 1 account yet still barely got to go see the games.