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Not renewing?


im not roland rat said:
I’ll continue to renew regardless of the cost even though I can get to less and less games (working away more) due to the resale credit being applied to the direct debit renewal which the club seemed to have changed stance on but not communicated. It’s great that they've done this. Seems odd they’ve not communicated it though. It’s a massive plus point for me.
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I emailed the club and asked them directly how the credit would work , the reply was a standard season ticket renewal generic email.

I replied to that saying they hadn’t answered my question , the reply was the standard season ticket renewal generic email again.

I responded asking the question for a third time and got no response.

When filling in my direct debit details I noticed the single credit of about £17.50 against the total due.

I asked a basic question three times and no one could answer , it’s not really good enough , I’d have preferred a reply saying the didn’t have the answer but they’d look into it and come back to me , saying that my one and only visit to the ticket office this season left me with little confidence in the quality of the staff they employ, the less said the better.
Chewit said:
I agree, but I put in on my credit card to get the credits for my 3 tickets only to find I could have DD installments.
Its put enormous short term pressure on me at same time as paying tax bills.
Why on earth they did not communicate it as it contradicts previous statements is beyond me.
They still have some way to go before the executive covers ALL the angles on any particular subject
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See above 👆

It wasn’t clear at all , if I was you I’d go to the ticket office and get it changed to direct debit.
 
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ATTACK ATTACK ATTACK said:
It's still not bad given it's £20 a game in yellow & blue and £25 in the red for the long term supporters and less that a couple of quid more for those who started during last 3 Championship seasons. It does look like the club are wanting the red section to be adults willing to pay top dollar and have Over 65s or those younger than 22 go into blue/yellow sections. The club removed the U16 from the red section a couple of seasons ago.

Other clubs have far worse concessions and often have far less concession availability as we've got one of the best but it's thanks to the SOL size. Some clubs milk fans due to the limits of stadiums and it's why Leeds generate £30m in match day from 35,000 fans as demand allows it. Whereas we get less matchday revenue from more fans. If we had the same pricing structure as Leeds then we'd see a hit on numbers. The mags are paying the price for chasing the Champions League and it's why their revenue has gone from £25m to £50m in last few seasons. Still nowhere near the big 6 though and they will reach a limit.

The slight tweaking with younger fans prices in red sections by us, changing of U16 to U14 is all understandable though and still not as bad as other clubs. The club have got to make the best out of it without affecting fans and having to move seats is a lot better than just pricing them right out. They'll hopefully look at extending rather than doing what many other clubs have done and just keep increasing prices.

This season our match day should be above Wolves but with the new renewals for next season, we'll probably be above Fulham in the 2026/27 books. We won't be above Everton as they've just moved stadium so will be nearer £30m I reckon, if not more. If the club even expands then I can see it going above £30m and possibly being 9th highest after West Ham (if they're still in the PL :lol:).

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Based on crowds of 75k & 47k that means Man U rake in approximately £1800 per head per match - and us £250 per head 😳.

Any idea how those numbers stack up for us? How many corporates do we have? 🤔
 
The fact we have this discussion should make people think before they start digging out other sets of fans for attendances. City cop for it plenty.
 
The Great Soprendo said:
Just interested to gauge specifically if many people have decided not to renew their season ticket for next year due to the price rises? Or if there is a price point where you would say enough is enough?

Obviously other personal circumstances can influence a decision to renew (income/health/moving away), but it would be interesting to discuss specifically around the pricing.

Personally speaking, as long as I'm working and it remains affordable I expect I'll continue to renew but would probably draw the line eventually if they continue compounding far-above-inflation increases year after year (this year mine has gone from £460 to £590, an increase of 28%), and I'm sure many of our ST holders will be even less tolerant of continuous price rises.
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I've renewed. What pissed me off us I've had to pay the higher price for my seat as I've on paper only had a season ticket for one year...

In reality I've had a season ticket 30 consecutive years bar the 2024/25 season where I had other commitments that year. Even the covid season I activated my season ticket to watch online.
 
The Great Soprendo said:
Just interested to gauge specifically if many people have decided not to renew their season ticket for next year due to the price rises? Or if there is a price point where you would say enough is enough?

Obviously other personal circumstances can influence a decision to renew (income/health/moving away), but it would be interesting to discuss specifically around the pricing.

Personally speaking, as long as I'm working and it remains affordable I expect I'll continue to renew but would probably draw the line eventually if they continue compounding far-above-inflation increases year after year (this year mine has gone from £460 to £590, an increase of 28%), and I'm sure many of our ST holders will be even less tolerant of continuous price rises.
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Everyone round us all renewing -was chatting about it at weekend
It’s almost à social event these days -been there that long !
 
The Great Soprendo said:
Me too, but if they continue price rises at the same pace as this time (+28%), mine will be:

25/26 £460
26/27 £590
27/28 £755
28/29 £967
29/30 £1237
30/31 £1584

For the cheapest adult category :eek:
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It’s obviously not going to up up like that though is it?

Mine went from £460 to £550

£460 was a loyalty renewal price due to renewing in the Championship this time last year, this year the prices have increased to reflect top tier football and I believe (I could be wrong) they are still the cheapest in the league. If we had the season we have had, they were always going to go up to reflect that imo.
 
dangermows said:
The fact we have this discussion should make people think before they start digging out other sets of fans for attendances. City cop for it plenty.
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Man City had excellent attendances when they went down to league 1. They are a big historic club with a core of loyal support who stuck with them much like ours did.

If we ended being as successful as City, we would have empty seats for cup semi finals at Wembley like they do.

Even the uber bestest supporters in the world had empty seats at a nothing game against Carrier Bag the other night.
 
We talked about the stop point last game and didn't really answer it
I think we've been underpaying quite a while . There's a lot of reasons I've stuck at it this long ,many because it suits me . Match day experience, convenience, seat ,price etc .
As soon as something didn't suit me I'd rethink . Someone who drives in a decent way every game alone then drives home after is far more dedicated than me .
I think the cost will be in line with our achievements these next few years
 
Seaham_FTM said:
Man City had excellent attendances when they went down to league 1. They are a big historic club with a core of loyal support who stuck with them much like ours did.

If we ended being as successful as City, we would have empty seats for cup semi finals at Wembley like they do.

Even the uber bestest supporters in the world had empty seats at a nothing game against Carrier Bag the other night.
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Remember the attendance at the home leg of the semi final against Man Utd in the league cup.
 
nowtgoodeverhappens said:
Footy and gigs have been eye-wateringly above inflation for some time now. Unless it’s one of my few must sees, gigs can get to fuck for me these days.
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I'm not convinced. Tours are expensive. They're always been expensive, and often got out of control depending on the whims of the artist, but in today's world they're really expensive. Minimum wage, health & safety, fuel & logistics, venues, promotion. It all costs an absolute fortune, and is no longer subsidised by record sales. It used to be tours would drive records sales and that's where the money was. Now it's the other way 'round.


As for football, it was £60 for a season ticket at Roker Park in 1980, or £4.50 for a seated match ticket. That's the equivalent of £335 or £25 these days. I wouldn't call that an eye watering difference, all things considered. Attending a football match today is an all round better product.
dangermows said:
Remember the attendance at the home leg of the semi final against Man Utd in the league cup.
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Rancid. The Chelsea game was a disgrace really.

Less than 27,000 for the 5th Round of the Cup against Arsenal two seasons prior was shocking really.
 
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chriswallace85 said:
I've got genuine concerns over securing a seat for me son. He's not 1 yet.

They're not though. That's the point. At present, it's less than £35 a game. And there's 19 of them.

The whole "well it's a one-off" compared to 19 games at a fraction of the price argument doesn't really wash.

You can quite easily spend more than you would on a season ticket by going to only 2 to 4 concerts a year.

Why should a football match be any cheaper than it already is, just because there's another one next week?
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So are you arguing in favour of bringing football ticket prices inline with concerts?

I'm not sure why you made the comparison in the first place if there is no comparison to be made.

I agree £35 per match isn't bad. £150 per match if similar to concerts would not be a sustainable to 95% of supporters leaving us with an empty stadium after a few matches - so its obvious why football tickets need to be priced lower than concerts.
 
RedandWhiteRebel said:
So are you arguing in favour of bringing football ticket prices inline with concerts?

I'm not sure why you made the comparison in the first place if there is no comparison to be made.

I agree £35 per match isn't bad. £150 per match if similar to concerts would not be a sustainable to 95% of supporters leaving us with an empty stadium after a few matches - so its obvious why football tickets need to be priced lower than concerts.
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Absolutely not.

I made the comparison in the first place because it's an event people are willing to pay for. Similar size crowds, same venues.

The point I was making is if you're willing to pay £150 for a concert, then £35 a pop for a football match is pretty cheap in comparison.
 
Grumpy Old Man said:
All of the greyed out bits, except in the away end, are hospitality. That's far more seats than we have currently.
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A good point as I knew about it but didn't point out how big it actually was. They've got well over 3,000 corporate so at least 10% of the ground is corporate. The corporate (lounges) are the light grey area in the West stand (there's also a small one in the East stand, possibly similar to our 76 yards when you click on it to see the size)

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The match day ticket prices are over £110 each so STs will be well over £1,000 you'd think. Also bearing in mind these fans will be more than likely to also spend more money on the club. Say 3,300 fans in an East stand extension paying an average £1,700 into the club is over £5m in revenue. We've got 38,000 STs so 3,300 of that being corporate would be like adding £160 to 35,000 every season ticket holders ticket to generate the same revenue those 3,300 do.

That's just very rough guesswork but it's just to show how much corporate can add in an East stand extension for us. That's not including the corporate in the South stand extension either. They've still got a higher pricing structure for normal fans but in our case, you like to think that by having more corporate it would help keep prices lower due to the extra capacity.
 
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Roker Mackem said:
I reckon if we got into Europe in the next few years, once the novelty had worn off in the first few, we'd get attendances of around 20-25K
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Cost will also come into it. People are skint. Yet we expect other sets of supporters to pull out coin galore for fixtures galore.
Eggman said:
This time it couldn’t be any easier for you to jump ship ……. just do nothing and your wish will be granted
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Johnalights
 
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