If his asking price was £10m he'd find buyers for the club. Why would he put the club in administration and miss out on that ?
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Why do you think Leeds Utd (a club I hate but a huge club) went into administration, because they couldn’t afford to pay the bills.
Think of it this way, Greed is what has killed this owner make no mistake, he could have sold us well before now, so how is he going to bring himself to sell the FC for a lot less than when he could have sold us, he isn’t imo, but if he continues on wanting £37m then his greed and stubbornness might take us into administration.