The Fish
Winger
Sports Direct didn't provide Newcastle United with interest free loans, Ashley did.If someone provided Sunderland with interest free loans, I’d let them have all the advertising they wanted for free. The debt repayments we had were draining money from the club. The interest free loans probably saved Newcastle around £10m per year, quite a saving over his 13 year tenure.
Sports Direct benefited from free advertising whenever St James' Park was on tv.
What's the going rate for advertising hoardings for a team that's usually on tv more than all but the elite clubs?
Also, the man doesn't get any kudos from me for failing to do due diligence on the club before buying it.