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Tom Burwell

Sea to Shining Sea said:
The best way to do that and take everyone on the journey is the redevelopment of a stand. They can keep concessionary rates that are absolutely necessary to meet socioeconomic needs of the fan base whilst chasing the coin that is needed to compete. That is going to require a cash injection from the owners however and his reference to costs on that front was slightly concerning.

In the immediacy it seems that the silver is being pursued at the expense of the ordinary match goer. If results turn, that becomes disastrous for club trust and not particularly helpful for the coffers either
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While I totally agree with your sentiments the concept of the ‘ordinary match goer’ is sadly long gone
The old demographics where we or our dads were shipyard or pit workers and majority of families had similar incomes doesnt exist.
Stats show that two thirds of families live week to week
30 quid or more is a lot of money to many families but clubs know there are more than enough people around who can afford it
 

Banks said:
Cant win.

Cant compete and be charitable. If we want best for the club sadly its all about commercial revenue. It might leave a sour taste but thats modern football for you
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I don’t believe that’s true but if he does then it’s prob not advisable to do an 80min podcast in which you repeatedly talk about only undertaking actions which increase fans connection to the club.
 
Banks said:
Cant win.

Cant compete and be charitable. If we want best for the club sadly its all about commercial revenue. It might leave a sour taste but thats modern football for you
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Of course the club can compete and be charitable and understanding of the socioeconomic challenges of the area it represents.

As I keep saying, if the club want to pursue the coin of the corporate world whilst being able to be charitable and offer affordable prices, modernise and improve the stadium with capital expenditure. The owners have that finance available to them.
 
FlashGordon said:
There's a lot of comments about our ownership "chasing the money" or "fleecing fans" etc. in the last couple of weeks but at the end of the day we can be a competitive club in the Premier League or a community club in the Championship. It's very difficult to do both given the revenues that Premier League clubs bring in. The things people are referencing are very small differences all things considered imo.
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We need to be careful into being conditioned to think this way.

The owners are very wealthy people with access to considerable finance. If they’re willing they can put some capital investment into the stadium that allows us to be community and demographically / socioeconomically minded whilst also offering a more premium service. That’s choice.
 
Think most of you have guessed he likes a linkedin post



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The image doesn’t do the evening justice.

Last night I was lucky enough to be in a room of 330 Sunderland fans at the SAFC Branch Liaison Council Player of the Year awards, supporters from branches across the country, many of them miles from the Stadium of Light, united by the same love of this club.

once again showed exactly why he’s become more than a player to this fanbase. The way he spoke with supporters, not to them, not at them, told you everything.

He was joined by others who are quickly writing themselves into the story: Talbi, Xhaka, Roefs, Watson & Brown. Some of them new heroes, already earning the trust of people who don’t give it lightly.

Every single fan in that room got to meet the winners. Talk to them. Properly. And in that moment, our players got something too, a real, unfiltered sense of the community they represent every Saturday. That exchange matters more than any briefing or stat sheet.

And then there was Joanne Youngson, recipient of the George Forster Award, the kind of unsung recognition that reminds you what a football club actually is.

This is what it’s about. Not always the table. Not the transfer window.

An evening of humble learning about the Sunderland community for me. Thank you.

 
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Weststand said:
Think most of you have guessed he likes a linkedin post



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The image doesn’t do the evening justice.

Last night I was lucky enough to be in a room of 330 Sunderland fans at the SAFC Branch Liaison Council Player of the Year awards, supporters from branches across the country, many of them miles from the Stadium of Light, united by the same love of this club.

once again showed exactly why he’s become more than a player to this fanbase. The way he spoke with supporters, not to them, not at them, told you everything.

He was joined by others who are quickly writing themselves into the story: Talbi, Xhaka, Roefs, Watson & Brown. Some of them new heroes, already earning the trust of people who don’t give it lightly.

Every single fan in that room got to meet the winners. Talk to them. Properly. And in that moment, our players got something too, a real, unfiltered sense of the community they represent every Saturday. That exchange matters more than any briefing or stat sheet.

And then there was Joanne Youngson, recipient of the George Forster Award, the kind of unsung recognition that reminds you what a football club actually is.

This is what it’s about. Not always the table. Not the transfer window.

An evening of humble learning about the Sunderland community for me. Thank you.

Click to expand...

It would seem he suffers from the same ill of a lot on LinkedIn of using full stops where he should use commas because he thinks it makes what he's written sound more poignant.
 
I suspect this bloke is gonna be a permanent assignment.

You get asked to cover a job for a few months while they recruit a new CEO…. You don’t go on podcasts and try to raise your profile in that position unless you then want it full time.

Can’t say I’m too impressed with Bruce going and this bloke turning up. Feels a bit like sleazing his way in.
 
Weststand said:
Think most of you have guessed he likes a linkedin post



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The image doesn’t do the evening justice.

Last night I was lucky enough to be in a room of 330 Sunderland fans at the SAFC Branch Liaison Council Player of the Year awards, supporters from branches across the country, many of them miles from the Stadium of Light, united by the same love of this club.

once again showed exactly why he’s become more than a player to this fanbase. The way he spoke with supporters, not to them, not at them, told you everything.

He was joined by others who are quickly writing themselves into the story: Talbi, Xhaka, Roefs, Watson & Brown. Some of them new heroes, already earning the trust of people who don’t give it lightly.

Every single fan in that room got to meet the winners. Talk to them. Properly. And in that moment, our players got something too, a real, unfiltered sense of the community they represent every Saturday. That exchange matters more than any briefing or stat sheet.

And then there was Joanne Youngson, recipient of the George Forster Award, the kind of unsung recognition that reminds you what a football club actually is.

This is what it’s about. Not always the table. Not the transfer window.

An evening of humble learning about the Sunderland community for me. Thank you.

Click to expand...
Hes obviously rubbed a few up the wrong way because theres absolutely nowt wrong with what hes said there.
 
Weststand said:
Think most of you have guessed he likes a linkedin post



You must be logged on to see external links


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The image doesn’t do the evening justice.

Last night I was lucky enough to be in a room of 330 Sunderland fans at the SAFC Branch Liaison Council Player of the Year awards, supporters from branches across the country, many of them miles from the Stadium of Light, united by the same love of this club.

once again showed exactly why he’s become more than a player to this fanbase. The way he spoke with supporters, not to them, not at them, told you everything.

He was joined by others who are quickly writing themselves into the story: Talbi, Xhaka, Roefs, Watson & Brown. Some of them new heroes, already earning the trust of people who don’t give it lightly.

Every single fan in that room got to meet the winners. Talk to them. Properly. And in that moment, our players got something too, a real, unfiltered sense of the community they represent every Saturday. That exchange matters more than any briefing or stat sheet.

And then there was Joanne Youngson, recipient of the George Forster Award, the kind of unsung recognition that reminds you what a football club actually is.

This is what it’s about. Not always the table. Not the transfer window.

An evening of humble learning about the Sunderland community for me. Thank you.

Click to expand...
Businessman using the worlds largest professional networking site, whatever next.
Boredom said:
I suspect this bloke is gonna be a permanent assignment.

You get asked to cover a job for a few months while they recruit a new CEO…. You don’t go on podcasts and try to raise your profile in that position unless you then want it full time.

Can’t say I’m too impressed with Bruce going and this bloke turning up. Feels a bit like sleazing his way in.
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Why? You have absolutely no idea what has gone on and they're doing two separate jobs. Burwell has already mentioned he was interviewing candidates for the job, likely not him getting it in that case.
 
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Can we be wary and questioning him when its nothing to do with his accent and his choice of words?

Since been in position or close in the background weve had the 65, the people in corporate unable to downgrade, a claim that 10% of city have season tickets, referring to Kevin Ball as Michael amongst other things?

Weve yet to have satisfactory resolutions to them at the moment and despite a plea to delay general sale tickets cracked straight on.
 
Arfa Sleep said:
Businessman using the worlds largest professional networking site, whatever next.

Why? You have absolutely no idea what has gone on and they're doing two separate jobs. Burwell has already mentioned he was interviewing candidates for the job, likely not him getting it in that case.
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I’m happy to wait and see but for someone doing a temporary job, he’s doing an awful lot of self aggrandising media work….
 
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