magic snood
Midfield
He references Man United's operation and says approx 90% of their premium is sold online, but 10% remains personal and that's where their biggest clients sit, so would assume we'd look to follow that model.
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Tom Burwell - Interim CEO Podcast
- Thread starter magic snood
- Start date
dred73
Winger
4 people working in the ticket office when I was there about a month back.
He said this years revenue will be over £200 million that’s impressive for our first season back in the premier league
Shows how well things are being run behind the scenes as with SCR coming along could be crucial
Shows how well things are being run behind the scenes as with SCR coming along could be crucial
Mowgli
Striker
We have got potential to really kick on
LambethMackem
Full Back
I interpreted his comments on stadium expansion as nice to eventually have but expanding our brand abroad and membership were primary priority
Mowgli
Striker
Ipswich and Southampton had. Revenue of 150m odd last season and Leicester 180m. Was that for the current season?
HarrogateMackem
Striker
Rumour I heard at the weekend was that Bruce had been sacked because the commercial revenue was nowhere near where senior leadership wanted it, and they were unimpressed with our various sponsorship deals.
I think this interview (I’ve only watched the first bit so far) already singles exactly what the intent of the new CEO will be (I’m going to bet it ends up being this like full time - but even if not). To get every penny out of us all. Way of the modern game innit.
I think this interview (I’ve only watched the first bit so far) already singles exactly what the intent of the new CEO will be (I’m going to bet it ends up being this like full time - but even if not). To get every penny out of us all. Way of the modern game innit.
Beats the days under Stuey when we were replacing the seats for a sandwich
joop
Striker
Maybe it’s already been answered. He did say 90% by phone but it was specifically for hospitality.I may have misheard, but in sure he said 90% still done by phone, then said , shock horror, we still have a ticket office - to which the hosts were incredulous
Wearside Wanderer II
Striker
I doubt he was sacked, all the sponsorship deals will have been pretty much in place before promotion, I think it’s just a general move on for someone bigger/better, not the I agree with it.
Ron Swanson
Full Back
Fan base and stadium wise I wonder if this is why they voted on SCR? Try to position themselves firmly in the middle of the pack along with 4-6 others to buy and sell for profit hoping you can occasionally pull a Villa or Newcastle, whilst those with less available revenue battle it out at the bottom?
Probably not and just me talking bollocks
Violet Club
Full Back
Pretty vomit inducing what the game has become. Wouldn’t be surprised in 20-40 years there’s a massive collapse in it all. As the greed gets bigger, people will eventually turn away from it.
Mowgli
Striker
It will be. Teams like Brentford, Bournemouth, Brighton, wolves, Fulham won't be able to grow at the rate we can imo. We will be looking to move into the pack that's safe every year.Fan base and stadium wise I wonder if this is why they voted on SCR? Try to position themselves firmly in the middle of the pack along with 4-6 others to buy and sell for profit hoping you can occasionally pull a Villa or Newcastle, whilst those with less available revenue battle it out at the bottom?
Probably not and just me talking bollocks
HarrogateMackem
Striker
Just what I was told by a few people mate, some of them a bit more privy to information than I ever would be.
The deals are the ones to be announced soon I think. Not to the level the club were hoping I think/ steps aren’t being made quick enough.
The most important stat they need to concentrate on is historically 85% chance of relegation 1st year, 65% chance 2nd year so odds on in bookies terms. Lets hope they are taking that very seriously. The rest was a lot of wishy washy stuff that day to day fans don't really care about, except it has a big impact on what we can spend on the team.
Arfa Sleep
Striker
That's business for you.
I Told You I Was Ill
Midfield
Interesting interview, definitely looks like we’ve got very savvy people running our club who will hopefully maximise our potential (at long last).
One jarring bit though was when he was talking about the £30 ticket price limit on away fans tickets. Basically saying that it was not worth upping it (by inflation each year), as it would only generate c.£200k per year revenue, which wasn’t worth it for the financial impact it would have on the fans.
Hopefully he can get involved and find a way to sort out the current ridiculous situation affecting our fans that want to downgrade from corporate to a normal season ticket. Sometimes actions speak louder than words…..
One jarring bit though was when he was talking about the £30 ticket price limit on away fans tickets. Basically saying that it was not worth upping it (by inflation each year), as it would only generate c.£200k per year revenue, which wasn’t worth it for the financial impact it would have on the fans.
Hopefully he can get involved and find a way to sort out the current ridiculous situation affecting our fans that want to downgrade from corporate to a normal season ticket. Sometimes actions speak louder than words…..
Cack Stottie
Winger
I really enjoyed that, actually.
Probably worth noting that he's appearing on a sports business podcast and not one specifically aimed at Sunderland fans, so if people are ever so slightly uncomfortable with the way he speaks, then they just need to swallow it, really, as he's in a room with other sports business types who are pretty much all cut from the same cloth.
Burwell is only acting as the interim CEO and he was keen during that chat to point out that he was actually interviewing for the permanent role that same day, so whilst he's got a high level oversight of the running of the club, at some point soon he'll step back in his role with the sporting group that owns us and the running of SAFC will eventually be left to whoever they have in mind, which is both daunting and exciting.
The most intriguing thing that stood out to me was how far behind we are because of spending ten years in the wilderness. It's obviously been viewed that whilst we are moving quickly, we aren't moving quickly enough, and at a corporate level, we need to bring some serious experience in to help shift Sunderland into the 21st century so that we don't end up lagging behind other clubs in the top flight commercially.
The uncomfortable truth is that if we want a competitive team in the Premier League, there are going to be some unpopular decisions made. However, I trust this owner and board as they've given us no reason not to trust them.
We're a very attractive football club right now, which I imagine makes us a tasty proposition for ambitious executives who really want to get stuck into a project that could do wonders for their career, and I don't think we should fear that. It's a long way away from being seen as the biggest basket case in England, where nobody of worth would have touched us with a barge pole.
Probably worth noting that he's appearing on a sports business podcast and not one specifically aimed at Sunderland fans, so if people are ever so slightly uncomfortable with the way he speaks, then they just need to swallow it, really, as he's in a room with other sports business types who are pretty much all cut from the same cloth.
Burwell is only acting as the interim CEO and he was keen during that chat to point out that he was actually interviewing for the permanent role that same day, so whilst he's got a high level oversight of the running of the club, at some point soon he'll step back in his role with the sporting group that owns us and the running of SAFC will eventually be left to whoever they have in mind, which is both daunting and exciting.
The most intriguing thing that stood out to me was how far behind we are because of spending ten years in the wilderness. It's obviously been viewed that whilst we are moving quickly, we aren't moving quickly enough, and at a corporate level, we need to bring some serious experience in to help shift Sunderland into the 21st century so that we don't end up lagging behind other clubs in the top flight commercially.
The uncomfortable truth is that if we want a competitive team in the Premier League, there are going to be some unpopular decisions made. However, I trust this owner and board as they've given us no reason not to trust them.
We're a very attractive football club right now, which I imagine makes us a tasty proposition for ambitious executives who really want to get stuck into a project that could do wonders for their career, and I don't think we should fear that. It's a long way away from being seen as the biggest basket case in England, where nobody of worth would have touched us with a barge pole.
Aye he's interim CEO at SAFC but irrespective of the current project he is employed by KLD and Sartori's group, no doubt in that role he has to impress continuously.
So, 10,000 additional seats. 3,000 mostly via corporate hospitality suites/padded seats + some more exec boxes + 7,000 tickets probably sold game by game all via the Membership Ballot (Visitors do this with around 12,000 tickets per game I believe). Rest of the Stadium to be covered by season cards and the pre-existing corporate areas, and away fans, that would mean around 42,500 season cards max.
Fact Hunt
Striker
What does the hierarchy expect when the club is in the poorest region in the UK
