Of course it is. If we wanted a loan we'd have gone to a bank. If they wanted to operate as a bank they'd have set up FPP Bank Ltd and probably loaned to less risky customers than a slightly ailing third division football club. Sounds like they don't want the risk of being shareholders at this stage (if we don't do well the value drops). Instead they loan money so they can at least get 100% of it back if things go badly. If the money is well spent and we go up then they can convert it into shares and away we go, safe in the knowledge they've already invested in infrastructure to hopefully make succeeding and getting better returns in the future that bit easier. If they're concerned about risk it seems a sensible way of doing it