They have always had massive crowds and a big reputation in England. Their success is mainly domestic, however.
I get what you are saying but would add the following:
- Look at their league position from 1968-1991.
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. No different to now. This isn't without precedent. Liverpool also has a long barren run. It is the way these things work.
- They won many domestic trophies but didn't dominate in Europe like Liverpool did in the late 70s/early 80s, or AC Milan, Barcelona, Real Madrid have done at times. One Cup Winners Cup and two European Cups in 20 years.
- They never signed the "best players in the world". Which of their signings fit that description? Cantona didn't play for France and he never did much in European games apart from kick a few Turkish policemen. Their best players were home grown for the most part.
If you had picked a World XI, only Schmeichel, Rooney, Ronaldo and Keane would have been in the conversation occasionally. They signed Ronaldo but he moved to Real when he was approaching his peak.
Having said all that, it is farcical that Carrick got the job. The same with OGS, Ten Haag, Amorim, etc. Just rolling the dice and hoping to strike lucky without any real plan.